A beauty creator in Downtown Dubai charges AED 1,800 for a single carousel post with a product flat lay. A tech reviewer in Al Quoz charges AED 1,200 for a detailed product review post. Instagram post pricing in Dubai varies significantly by niche, but the common thread is that creators who publish their prices get more orders than those who negotiate in DMs.
Current post pricing by follower tier
- Micro (1K-10K): AED 500 to AED 1,200 per post
- Mid (10K-50K): AED 1,200 to AED 3,500 per post
- Upper mid (50K-100K): AED 3,500 to AED 6,000 per post
- Macro (100K+): AED 6,000 to AED 12,000+ per post
Carousel posts vs. single image posts
Carousels get 2x to 3x more saves and shares than single image posts. Brands know this. A 5-slide carousel showing a product from multiple angles, with captions on each slide, is worth 30% to 50% more than a single static image. If you are only offering single image posts, add carousels to your menu and charge accordingly.
Do static posts still matter in a Reels-first world?
Absolutely. Reels drive reach but posts drive trust. When a potential customer visits a brand page and sees a creator post in the grid, it signals credibility. Brands use posts for product launches, announcements, and catalog content. The format is not dead. It just serves a different purpose than Reels.
What to include in your post package
- High-quality photo(s) shot and edited by you
- Caption written by you with relevant hashtags
- Product tagging and location tagging
- Posting on your account at an agreed time
- Specify whether the brand can repost (and for how long)
How to upsell from a post to a bigger deal
When a brand orders a single post, offer a bundle after delivery. "Glad you liked the post. I have a 3-post package for AED 3,000 that includes carousels with different angles and seasonal themes. Would you like me to send the details?" Most brands appreciate the initiative, and many will upgrade.